Russian Diamond Exports Reported
1.11 Carat Diamond Discovered in Arkansas

Diamond Trade Prepares for “Blood Diamond” Film

The film “Blood Diamond,” starring Leonardo DiCaprio, will be advertised in the fourth quarter of 2006.  This will be a major movie release (scheduled January 12, 2007) will widespread publicity highlighting the story of Conflict Diamonds.  Since the fourth quarter also is the key to diamond and jewelry retail sales, the jewelry industry is preparing an awareness campaign to prepare retailers for questions that consumers might ask about conflict diamonds.

The United Nations adopted the Kimberley Process in 2003 with the cooperation of the diamond industry and representatives of 45 countries to reduce the illegal trade of diamonds, which financed terrible wars since 1999 in countries like Sierra Leon and the Congo.  Current estimates are that the Kimberley Process has curbed the illegal trade of the world’s rough diamonds from 4 percent in 1999 to 0.2 percent today.

The concern of the diamond industry with the DiCaprio film is that while it probably presents an accurate portrayal of the terror in Sierra Leone in 1999, it does not address what the industry has done and continues to do with eliminating this situation.

Retailers are encouraged to convey the message that 99.8% of diamonds on the market are not “conflict diamonds” and that diamond industry plays an important and positive role in the lives of industry related workers in many countries in Africa and around the world.

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

diamonds news

I think that dealers should stay positive, and explain this is a closed chapter.

I published several articles about this at:
htttp://www.diamondsnews.com

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name is required. Email address will not be displayed with the comment.)