The jewelry sector, where trademark companies become more common day by day, sustains its increase in exports. The 12 month income of the sector at the end of June has exceeded $1 billion.
The level of jewelry exports was $930 million in 2004. This figure is estimated to have reached $1.2 billion at the end of this year. Chairman of the Turkish Jewelers Association, Cihan Kamer noted that the reason behind the increase in the export of jewelry is the quality of the products and services provided and added: “The demand for Turkish jewelry increases day by day thanks to the diversity of our products, quick delivery, our competative prices, and maybe the most important of all our unique historical heritage.” Kamer also pointed out that the 7 percent increase in the price of the jewelry was also effective in the increasing the exports of Turkey. The first 6 months of jewelry exports, which was $420 million last year, reached $487 million, an increase of 16 percent in 2005.
Cihan Kamer said that the amount of Shuttle Trade and tourist sales reached around $1.5-2 billion and added: “We can happily say that the understanding in tourism suggesting that ‘Jewelry should be bought in Turkey’ has become common. The sector’s, which previously export only $8 million in 1995, reached the number two level in the world in 10 years is on its own a great success. But we have only one target that is to be number one in the world.” Kamer said that the jewelry sector in turkey export goods to 136 countries in the world and added that they are trying to be more active in the Russian Market as it is near to Turkey and quite large. Kamer said: “We will determine an active posture in China in upcoming years as it is the world’s biggest market. Cihan Kamer, who touched upon the problems of the sector, said that they also experience the problems caused by the high value of the Turkish Lira and added: “Of course our aim on that point is not to question the positive effects of floating exchange. But we can clearly say that the high value of the Turkish Lira affects us, as exporters, negatively.”